GBTA Convention 2019 - Online Press Room

THURSDAY, 01 AUGUST 2019

Choice Hotels Rewards Business Travelers With New Cambria Perks



Visit us at booth: 417

Choice Privileges, the award-winning and free loyalty program from Choice Hotels International, Inc. (NYSE: CHH), announced a new slate of benefits tailored to business travelers staying at Cambria Hotels. The announcement advances Choice Hotels' focus on corporate travel, which will be on full display at this week's Global Business Travel Association (GBTA) Convention.

"Choice Privileges will soon offer business travelers at our upscale Cambria hotels even more rewards — and there's no better place than GBTA to make this exciting announcement," said Robert McDowell, chief commercial officer, Choice Hotels. "We're continuously evolving our loyalty program to deliver benefits that matter to members, who will now earn even more immediate benefits, credits and points when they choose Cambria for their next business trip."

Beginning Sept. 9, Choice Privileges members who book a qualifying Cambria hotel stay may earn three new benefits on top of their regular rewards:

  • Cambria credit: Earn a $10 voucher with every stay to use at the Cambria marketplace or restaurant, where business travelers can enjoy menus featuring freshly prepared food, locally sourced craft beer, wine, specialty cocktails and small bites.
  • Double "Your Extras" rewards: Each stay that includes at least one weeknight — any Sunday through Thursday night — comes with double the "Your Extras" rewards. Members can choose to earn twice the credit to spend at Starbucks, Amazon or Uber or select twice the Choice Privileges points or airline miles.
  • Jump start your status: Business travelers who stay at the Cambria brand just once — and who participate in other hotel loyalty programs — are eligible to have their status upgraded to Diamond Elite. In addition to coming with extra perks, including a 50% elite-point bonus, complimentary room upgrades, and an elite welcome gift or bonus points at participating U.S. hotels, Diamond Elite status is another way Choice is recognizing corporate travelers for their business.

"Cambria is among Choice's most popular brands for business travelers for good reason: we designed it specifically with them in mind," said Janis Cannon, senior vice president, upscale brands, Choice Hotels. "We're thrilled to offer a loyalty program that embodies the essence of the upscale Cambria brand, which helps guests make the most of their business travel. With new loyalty benefits, Cambria guests can indulge in even more of the 'little luxuries' that time-starved business travelers seek."

Choice Privileges has more than 40 million members and is growing every day. It has been named a top hotel loyalty program in USA Today's 10Best Readers' Choice Awards and by U.S. News & World Report for three consecutive years. For more information or to enroll in Choice Privileges, visit www.choicehotels.com/choice-privileges.

About Choice Hotels®

Choice Hotels International, Inc. (NYSE: CHH) is one of the largest lodging franchisors in the world. The challenger in the upscale segment and a leader in midscale and extended stay, Choice® has over 7,500 hotels, representing more than 630,000 rooms, in 46 countries and territories. A diverse portfolio of 22 brands that range from full-service upper upscale properties to midscale, extended stay and economy enables Choice® to meet travelers' needs in more places and for more occasions while driving more value for franchise owners and shareholders. The award-winning Choice Privileges® rewards program and co-brand credit card options provide members with a fast and easy way to earn reward nights and personalized perks. For more information, visit www.choicehotels.com.

Forward-Looking Statements
This communication includes "forward-looking statements" about future events, including anticipated development and hotel openings. Such statements are subject to numerous risks and uncertainties, including construction delays, availability and cost of financing and the other "Risk Factors" described in our Annual Report on Form 10-K and our Quarterly Reports on Form 10-Q, any of which could cause actual results to be materially different from our expectations.

News Source

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Visit us at booth: 417


ORGANIZATION

Choice Hotels International, Inc.
choicehotelsdevelopment.com/
1 Choice Hotels Circle
USA - Rockville, MD 20901
Phone: (800) 547-0007


CONTACT

Pearl Amaechi
Phone: +1 301 592 6122
Email: Pearl.Amaechi@choicehotels.com



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